Guess What was born in 2008 in the friendly district of Alvalade, in Lisbon. Since then, it has grown in services and people, and it is now an award-winning communications consultancy agency with different skills and specialized teams in the areas of Media Advisory, Content, Public Affairs, Digital, Design and Events.

Each project we develop is a unique, intense and personalized journey, for which we always take know-how, strategy, creativity and energy, in order to guarantee the best experience and impressive results.

Daily, we seek to make a difference and go further, contributing to the growth of brands and companies nationally or internationally, through the international networks to which we belong.

More than prizes and distinctions – which we have and are proud of – the ambition and focus is on the excellence of our work, so that in the end the story ends as we always wished: satisfied customers who return and recommend us.


Our aim for tomorrow is
to be a better organization than we are today.

We are explorers of infinite possibilities.
We do not limit ourselves to what is seen as unimaginable.

We support partnership relations based on honesty and loyalty.

Creativity without objectivity does not work. We develop clear and focused strategies.

We are an agency totally focused on the results of our partners.

Our Talent

Jorge Azevedo

Founder and Managing Partner

Jorge is the kind of man who is never satisfied, always searching for new challenges. Communicator and entrepreneur by nature, he always faces life with optimism. If life send you lemons, make a fine lemonade with your Bimby machine and seize the opportunity to sell some to your neighbours.

Renato Póvoas

Founder and Managing Partner

Inspired by his countryman Paulo Futre, Renato dribbles daily competition with art and mastery. He just doesn’t promise to bring charter flights full of chinese to Portugal. He just wants to be completely focused in generating results so that Guess What may grow.

Francisco Reis

Corporate Division Manager & Partner

Francisco is always focused on work. As long as Sporting doesn’t play. And new Comic Books are not published. And no movie or series premieres. And a new restaurant is not opening.

Joana Borges

Healthcare Division Manager

When it comes to communication, Joana knows what to prescribe. She knows that a good press release is the best painkiller and that a perfect follow-up is an excellent anxiolytic.

Alexandre Antunes

Digital Manager

When it comes to digital communication, Alexandre is like Jon Snow facing the wall: there are no obstacles he won’t overcome with his team. And, by the way, his heart has only one colour: “blue and white”. If you want to see Alexandre happy, please give him a “like”.

Gonçalo Carvalho

Public Affairs Manager

Gonçalo is methodical and realistic, but not orthodox or fundamentalist. Southerner, avid runner (as a kind of meditation, but with adrenaline to the mix), good listener, but a frustrated novelist. He is a spaghetti connoisseur.

Sara Martinho

Consumer & Lifestyle Division Manager

Sara handles brands by first name and her work quickly switch from preparing press kits, sending press releases or organizing press trips. In the middle of everything, champion, the only champion is Benfica!

Mafalda Matos

Design & Creative Manager

Even in Latin Mafalda takes care of the Design now imagine if it’s in Portuguese. In the kitchen, her creativity has no limits and if you want a good wine, you should consult a service winemaker.

Challenge Us

We’re happy to talk with you.


Rua dos Açores, 11B 1000-001 Lisbon

+351 218 446 391
+351 910 942 601